THE LABEL

For this label, our founder and winemaker, Dave Phinney, trained an AI model on his past artwork to generate new interpretations, each manipulated and finished by hand. Going back and forth, the model and Dave prompted each other to reflect on the past while using it as a starting point for a new experiment.

The camera didnt only invent the art of photography, it reinvented the field of painting.

This label is us trying to do both; invent something new and reimagine what weve already made.

2023 California Red Wine Blend: Cabernet Sauvignon, Petite Sirah, and GrenacheAn opaque fuchsia core and a crimson laced rim introduces one to the 2023 Sign of the Times. Pleasing opening aromatics have notes of black plum, blackcurrant, dark chocolate and leather. The palate centers the attention with tones of blue fruits , more cassis , a hint of licorice and sweet oak. Well integrated tannins keep the wine approachable in its youth while the balancing acidity gives it some aging potential.